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Edgar K. Geffroy moderiert einen eigenene Blog: www.der-digitale-kunde.de
Geffroy.de
Alle wichtigen Informationen zum Speaker Edgar K. Geffroy auf einen Blick.
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Hall Of Fame
Edgar K. Geffroy in die German Speakers Hall of Fame gewählt – Ehrung für eine außerordentliche Lebensleistung
Blue Ocean Group
Die Geffroy GmbH ist Mitglied der Blue Ocean Group. Hier erfahren Sie mehr über unser einmaliges Netzwerk, das neben klassischer Kommunikation wie Werbung, Messe oder PR auch die strategisch wichtigen Services Personalberatung und Unternehmensberatung integriert.
Life Coach
"Der Mensch ist gerade so glücklich, wie er es nach seinem eigenen Entschluss sein will"
Abraham Lincoln
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Clienting®
It is still the case that there is a long outdated way of thinking in the economy: us here, the anonymous market over there. The company is in the focus of thought. The Marketing department has to do everything necessary in order to sell as much as possible.
The customer is often regarded as a necessary evil. The relationship with him is very one sided. Partnerships and trustful cooperation is seldom noticeable. This is even more astonishing since companies are being faced with new realities and changing rules which create an enormous pressure for adaptation.
Every good business is based on good business relationships. Business is done between people. The secret key for guaranteed success is simple: “Human wins human and nobody can win alone”.
That is relationship management in networks: if our partners are successful than we will be so, too.
Only strategies that offer cooperative values for the good of all will be effective.
The art of forming connections, electronically as well as personally, will be the decisive role for the future elite. Here we can learn from nature once more. In nature there are many cross-linked networks, which make them more resistant and able to adapt to new situations faster. Efficiently working networks are the key to survival, so that depending on the type of change we are able to find the appropriate partner with whom we can develop new concepts to solve the changed situation.
Better relationships mean better chances for growth.
Clienting, the revolutionary approach to creating and nourishing customer relationships, is set out to face the above mentioned challenges by giving the importance of the customer a whole new meaning. In future it should be a company’s sole purpose to make sure, that their customers themselves can do better business.
How can you create market places in which the customer is finally able to find us? The market place of the future is highlighted by relationships:
Customer satisfaction is not enough. A company has to go further and ask the question: how can we amaze our customers?